In a significant development for the cryptocurrency industry, PNC Bank has announced a partnership with Coinbase to provide crypto trading services to its customers. This collaboration marks a notable shift as regulated U.S. banks increasingly embrace digital assets. Through Coinbase's "crypto-as-a-service" platform, PNC clients will be able to buy, hold, and sell cryptocurrencies directly within the bank's interface.
PNC Bank, headquartered in Pittsburgh, Pennsylvania, is positioning itself among "super regional" banks striving to compete with national giants like JPMorgan Chase. CEO Bill Demchak stated that the partnership will enable PNC to meet the growing demand for secure access to cryptocurrencies and includes providing banking services to Coinbase. This move contrasts with the crypto-hostile stance during previous administrations, highlighting a broader industry trend toward embracing digital assets.
The partnership between PNC and Coinbase aligns with recent policy changes under President Donald Trump's administration, which has embraced crypto-friendly legislation. Notably, Trump recently signed the GENIUS Act into law, establishing a regulatory framework for stablecoins—digital assets pegged to the U.S. dollar. This legislation provides legal clarity for stablecoins, potentially fueling wider adoption by businesses and consumers.
The GENIUS Act also prohibits members of Congress and their families from profiting from stablecoins, though the restriction does not apply to the president. This exemption is notable, as President Trump and his family hold stakes in crypto company World Liberty Financial. The act is part of broader efforts by the Trump administration to support the industry, including halting several SEC enforcement actions.
This collaboration between PNC Bank and Coinbase signifies a growing acceptance of cryptocurrencies within traditional financial institutions. As more banks explore offering crypto services, the landscape of digital asset adoption continues to evolve, potentially reshaping the future of finance.