Bitcoin has recently surpassed the $100,000 mark, marking a significant milestone in its journey. This surge is largely attributed to a substantial rally following Donald Trump's U.S. presidential election victory. The cryptocurrency rose from $69,374 on Election Day to an all-time high of $103,713. Analysts suggest that Trump's pro-cryptocurrency stance and his nomination of cryptocurrency advocate Paul Atkins as the next SEC chair have played pivotal roles in this upward trajectory. The election outcome has raised hopes among crypto enthusiasts for favorable legislative and regulatory changes. However, experts caution about the inherent risks and volatility associated with Bitcoin investments. The sustainability of this bullish trend remains contingent on various factors, including regulatory decisions and broader market conditions.
In a notable development, the Trump Media & Technology Group , associated with President Donald Trump and operator of the Truth Social platform, has entered into a $6.4 billion agreement to acquire CRO, the native token of Crypto.com's Cronos blockchain. This move positions TMTG as the first major publicly traded firm to hold a significant CRO treasury. The deal underscores the administration's deepening ties with the cryptocurrency sector, which Trump has openly supported through policy initiatives and campaign funding. As part of the agreement, Crypto.com purchased $50 million in TMTG stock, while TMTG acquired $105 million in CRO tokens. Additionally, Yorkville Acquisition Corp plans to invest $1 billion in CRO tokens and rebrand its Nasdaq ticker to "Make CRO Great Again," backed by a $5 billion credit line from Yorkville Advisors. Following the announcement, the CRO token price surged by 35%, and TMTG shares rose by 6%. Concurrently, TMTG is raising $2.5 billion to establish a Bitcoin treasury, with Crypto.com also supporting its Bitcoin ETF plans. Other Trump family ventures include launching memecoins and managing a digital asset company. Notably, the SEC had previously investigated Crypto.com but dropped the probe earlier in 2025.
The Federal Deposit Insurance Corporation has recently reversed its previous stance, announcing that banks no longer require prior approval to engage in cryptocurrency-related activities, such as holding digital currency assets or partnering with industry companies. This policy shift marks a significant departure from the cautious approach adopted two years ago under the previous administration. FDIC acting chairman, Travis Hill, emphasized the move away from the previous, flawed approach. This change follows a joint warning issued in January 2023 by the Federal Reserve, FDIC, and the Office of the Comptroller of the Currency after the collapse of the Terra stablecoin and FTX's downfall. The OCC was the first to revise guidelines, allowing banks to partake in common crypto activities without prior approval. Legal actions by Coinbase revealed FDIC's updated policy, which now requires institutions to manage associated risks adequately while engaging in digital asset activities.
In the realm of sports, cryptocurrency exchange Kraken has expanded its sponsorship portfolio by becoming the sleeve sponsor for English Premier League football club Tottenham Hotspur and Spanish La Liga club Atlético Madrid. This move signifies a growing trend of crypto companies seeking mainstream visibility through sports partnerships. The sponsorships aim to enhance fan engagement and promote the adoption of digital assets among sports enthusiasts. Kraken's involvement with these prominent football clubs underscores the increasing integration of cryptocurrency into various facets of global culture and commerce.
On the security front, the Australian Transaction Reports and Analysis Centre has established an internal cryptocurrency task force to combat the criminal exploitation of digital currencies. The task force will focus on crypto ATM providers who fail to comply with Australia's anti-money laundering laws. AUSTRAC's research indicates a rising misuse of cryptocurrency for money laundering, scams, and money mule operations. With over 1,200 crypto ATMs and 400 registered digital currency exchange providers in the country, the task force aims to enforce stringent practices to prevent fraudulent activities. The value of the cryptocurrency market has nearly doubled in the past year, with Bitcoin reaching record highs. AUSTRAC CEO Brendan Thomas highlighted the growing issue of Australians falling victim to cryptocurrency scams and warned that non-compliant crypto ATM providers would face financial penalties.
In a significant milestone, publicly traded companies have collectively acquired over 1 million Bitcoin, marking a historic first. Major firms like Strategy lead with nearly 629,000 BTC, followed by mining giants such as MARA and XXI. This development signals growing corporate confidence in Bitcoin as a valuable asset. With companies investing billions in BTC, the mainstream adoption of cryptocurrency is becoming increasingly evident and influential in the financial world.
These developments underscore the dynamic and rapidly evolving landscape of the cryptocurrency industry, highlighting its expanding integration into various sectors and the ongoing efforts to address associated challenges.